Privacy Policy
Effective date: 6 August 2026
Bloom and Bay Ltd respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains what personal information we collect, how we use it, who we share it with and the choices and rights you have under UK data protection law.
Who we are
Bloom and Bay Ltd is the data controller responsible for your personal information.
Company Number: 17129142
Registered Office:
Woodlands, West Polberro, St.Agnes, TR5 0SS
Email: hello@bloomandbay.com
If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us using the details above.
Information we collect
When you visit our website or place an order, we may collect:
Information you provide
- Name
- Billing address
- Delivery address
- Email address
- Telephone number (where provided)
- Order details
- Any information you include when contacting us
Information collected automatically
When you browse our website, Shopify automatically collects certain technical information including:
- IP address
- Browser type
- Device information
- Time zone
- Pages viewed
- Products viewed
- Referring website
- Cookies and similar technologies
This information helps us operate, maintain and improve our website.
How we use your information
We use your information to:
- Process and fulfil your orders
- Deliver products to you
- Process refunds where necessary
- Respond to customer enquiries
- Verify payments and help prevent fraud
- Comply with legal and tax obligations
- Improve the performance, security and functionality of our website
We only use your personal information where we have a lawful reason to do so.
Our lawful basis
Under UK GDPR we process your personal information because:
Contract
To fulfil the order you have placed with us.
Legal obligation
To comply with UK accounting, tax and consumer protection laws.
Legitimate interests
To operate, protect and improve our business and website while respecting your privacy.
Where we rely on consent (for example if we introduce marketing emails in the future), you may withdraw that consent at any time.
Payments
Payments are processed securely through Shopify and its authorised payment providers.
Bloom and Bay Ltd does not receive or store your complete payment card details.
Sharing your information
We only share your information where necessary to operate our business.
This includes trusted providers such as:
- Shopify (our ecommerce platform)
- Payment providers
- Delivery and courier companies
- Professional advisers (such as accountants where necessary)
- Government or regulatory authorities where legally required
We never sell your personal information to third parties.
International transfers
Some of our service providers, including Shopify, may process your information outside the United Kingdom.
Where this happens, appropriate safeguards are in place to protect your information in accordance with UK data protection legislation.
How long we keep your information
We only retain personal information for as long as necessary.
Order records are generally kept for up to six years after the end of the financial year in which the transaction took place to comply with UK tax and accounting requirements.
When information is no longer required, it is securely deleted or anonymised.
Cookies
Our website uses cookies to ensure the website functions correctly.
These cookies help provide essential features such as secure checkout and remembering your shopping session.
You can manage or disable cookies through your browser settings, although some features of the website may not work correctly if cookies are disabled.
Your rights
You have the right to:
- Access the personal information we hold about you.
- Request correction of inaccurate information.
- Request deletion of your information where appropriate.
- Restrict how we process your information.
- Object to certain processing activities.
- Request a copy of your personal information in a portable format where applicable.
- Withdraw consent where processing relies on consent.
To exercise any of these rights, please contact us.
Keeping your information secure
We take appropriate technical and organisational measures to protect your personal information from unauthorised access, alteration, disclosure or loss.
Although we work hard to protect your information, no method of internet transmission or electronic storage is completely secure.
Links to other websites
Our website may contain links to third-party websites.
We are not responsible for the privacy practices or content of those websites and encourage you to read their privacy policies before providing any personal information.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business, legal obligations or the services we use.
The latest version will always be published on this page together with the effective date shown at the top.
Contact us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact:
Bloom and Bay Ltd
Email: hello@bloomandbay.com
Registered Office:
[Registered Office Address]
Complaints
If you are unhappy with how we have handled your personal information, please contact us first so that we can try to resolve your concerns.
You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO), the UK’s independent regulator for data protection.
Website: https://ico.org.uk
Telephone: 0303 123 1113